MAXIMESS helped Survey Company to build a portal which can be used by its client. On high-level, portal included flexible reports, action management workflows & a micro-survey tool to measure the impact of actions taken quickly.
Survey Reports used to be manually processed & generated consuming more time & manpower.
Customers were not driven enough to act on the findings shared, leading to a risk of increased perception of reduced use of the survey exercise.
Due to a lack of action from the customer side, the relevance of consulting services provided by the client on the top of the survey report shared was reducing.
Client was not having any tool to engage with its customers for 1 year once the survey is done.
Owing to a backlog of recommended actions pending from the last survey, companies used to be reluctant to take a survey in the consecutive year making business continuity a challenge.
Reports were static, the end client was not able to deep dive into the report. So if the client needed data processed in a certain way, it was effort heavy for Survey Company to provide it that way
If any client takes action, to measure the result/impact it had to wait for next year's survey.
How to encourage clients to act.
The product was partnered by MAXIMESS end to end from Ideation to market launch.
Being a very data-heavy application, MAXIMESS laid down a robust & scalable architecture to support the complexity of reporting.
UI/UX consulting and design was done to achieve interactivity and handle the complexity of the data presented. It was achieved through a systematic framework to make it more engaging for clients to use
MAXIMESS researched and done the seamless integration of varied third-party libraries for graphs & charts.
Faster Response time for slicing and dicing of reports achieved through the use of Angular.js frontend technology
Custom BI coupled with relevant workflows for action management and the micro survey was developed using PHP Laravel as backend technology.
Integration is done with survey platform through ETL
85% time saving on data processing and report generation.
Customer stickiness increased by 43%.
3X Increase in taking actions by clients observed.
The Act-Re-evaluate-Feedback cycle got shortened to as low as 1 month from a year.
Micro-level Insights became possible till Manager Level, making more specific Diagnosis of scope areas possible.
Seamless integration of open source graphs ensured no commercial dependency on third party components`